photos and selling on the web part III

One of the biggest success stories on the web is Seattle based amazon. And guess what? They use lots of photos on their website!

 

That’s because amazon knows photos help them sell merchandise. They even include previews of books (such as the one below — which coincidentally features a chapter on my photography). People want to see what they’re buying — a description isn’t enough these days.

 

And despite the saying, consumers really do judge a book by its cover. That’s why a good book cover (hey — another photo by me!) is crucial. Make sure your customers have the best book cover possible to judge your business. Okay, okay, that’s kind of a metaphorical stretch but you get the gist.

 

A professional photographer really can help you get the best photos of all your goods and services. Photos that will convince customers to spend money at your business. There are tons of crappy, self-shot photos on the web. When you want to stand out, when you want to sell more, it’s time to hire an experienced professional photographer.

 

screen grab of amazon commercial photography book

 

screen grab of preview of amazon book

 

Call or email today for a free estimate on how professional photography can increase business on your website!

 

Pete Springer Photographer, Portland, Oregon

Leave a Reply